Digital Marketing Blog

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Alternatives to Facebook for Digital Marketing Professionals

2020-09-09T01:47:48-05:00September 9th, 2020|

There have been a number of privacy concerns surrounding the world’s most popular social media platform for quite some time. Though users are still engaging with Facebook in high numbers, there is also a significant percentage of people who are deciding to delete or deactivate their accounts. The way we use social media as end users [...]

Winning New Clients in a Post Covid 19 World

2020-09-07T03:22:51-05:00September 7th, 2020|

2020 will be remembered by most people as the year the world changed forever. Though there have been a few unexpected positives such as more time with family, a slower, less hectic pace of life for many as well as the profound environmental impact of reduced traffic and travel, this period has presented as many challenges [...]

How to Identify and Improve Problematic Marketing Content

2020-09-05T02:01:14-05:00September 5th, 2020|

Since Covid 19 and BLM, the world seems to have changed significantly. Value systems have altered and what is deemed acceptable is now vastly different to 20 or 30 years ago. This cultural shift is particularly relevant in marketing as companies need to ensure they are communicating with their potential and existing customers in a way [...]

Digital Marketing for the Health and Fitness Industry

2020-09-03T05:52:50-05:00September 3rd, 2020|

Since most countries started going into lockdown in the Spring, the way we live our lives has changed significantly. The health and fitness industries have experienced something of a boom as more and more people realise the benefits of taking regular exercise. Similarly, a healthy, balanced diet and adopting practices such as meditation and mindfulness have [...]