Digital Marketing Blog


Tips to Elevate Your Video Content

2020-05-24T02:30:17-05:00May 24th, 2020|

Lockdown has spearheaded something of a content explosion, with everybody from bored, furloughed bar staff to temporarily unemployed musicians creating videos and livestreams. Though this has undoubtedly showcased some genuinely engaging material, it has also filled many people’s timelines with decidedly average or poor-quality content. Unfortunately, as the novelty of livestreaming is still quite new to [...]

Writing Covid Friendly Copy. What You Need to Know

2020-05-22T07:04:14-05:00May 22nd, 2020|

The world we live in has changed forever and every aspect of digital marketing will need to adapt to reflect this new reality. For content and copywriters, this means changing the way they speak to their audience. Though there are no hard and fast rules, especially in situations like this, there are a few key things [...]

Working from Home: A Guide for Digital Marketing Professionals

2020-05-20T01:26:25-05:00May 20th, 2020|

Now that home working has become the norm for everybody who isn’t considered a key worker, the practice that was once considered a luxury or an impractical alternative is being actively encouraged by firms who want to keep operating despite the significant economic challenges we all face. For many digital marketing professionals, home working is part [...]

How to Combat Content Overload During Lockdown

2020-05-15T07:52:37-05:00May 15th, 2020|

Unless you’re employed in one of the crucial frontline industries that are still operational during this uncertain time, the chances are you have spent a lot of time on Facebook, YouTube and Instagram. As record numbers of people are forced to stay at home, there are also record numbers of new content creators appearing. As any [...]