Digital Marketing Blog

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10 Audio Content Conventions to avoid in Digital Marketing

2020-03-13T07:02:33-05:00March 13th, 2020|

From podcasts to interactive apps, audio content is now firmly established as a marketing medium in its own right. Whether you’re communicating with customers during a break in a live streamed radio show or explaining your newest offers while they’re on hold to the customer service team, you need to make sure anything your asking people [...]

The Dos and Don’ts of In App Marketing in 2020

2020-03-11T05:39:19-05:00March 11th, 2020|

As digital marketing continues to involve alongside the rapid development of communication technology, new platforms and styles of advertising are being created all the time. One of the most recent is in app marketing, which essentially relates to adverts that are placed within an existing application. This style of advertising content needs to be approached in [...]

Is Twitter too Toxic for Business in 2020?

2020-03-09T02:30:16-05:00March 9th, 2020|

With bans, arguments and even criminal proceedings taking place around the Twittersphere every day, has the social media giant finally reached the point of no return? Are we about to be buried under an avalanche of sarcasm and hostility? Some people would say yes, whereas others take a slightly more philosophical approach. There’s no question the [...]

How Successful Digital Marketing Agencies Deal with Negative Feedback in 2020

2020-03-02T02:01:39-05:00March 2nd, 2020|

Whether we like or not, negative feedback is inevitable when you’re in business. Customers don’t always like the service you’ve provided and in 2020, they’re happy to make this public knowledge as soon as possible. Take a look on TripAdvisor, Amazon, eBay and any other ecommerce platform and you’ll be able to see what we mean. [...]