Digital Marketing Blog

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Graphic Design Trends in Digital Marketing for 2019

2019-10-23T05:35:46-05:00October 21st, 2019|

As every designer knows, a picture can paint a thousand words and the quality of an image is always as important as the content that accompanies it. 2019 has seen a few different design trends, many of which look set to continue well into the next decade. Here’s Probella’s list of the most popular trends in [...]

How to Fix Failed Marketing Campaigns

2019-10-21T11:36:43-05:00October 18th, 2019|

If you work in marketing, you’ll now that in some cases, despite everybody’s best efforts, campaigns can fail spectacularly. Whether the product is substandard, the language was wrong, or the graphic design concept was well below par, sometimes its best to accept that when you’ve lost the battle. This doesn’t mean its time to give up, [...]

Eight Tips for Remote Working in Digital Marketing

2019-10-17T05:32:44-05:00October 16th, 2019|

In an industry defined by start-ups and virtual offices, remote working is becoming more commonplace in digital marketing. Though there are some advantages to operating from a physical office, the expense, the potential for unpleasant workplace politics and the hassle of commuting is encouraging more and more people to ditch their day job and turn to [...]

Seven Questions to Ask Yourself Before Starting an Email Marketing Campaign

2019-10-15T03:54:36-05:00October 13th, 2019|

Email marketing isn’t as simple as it seems. Anybody can spam a database of potential clients but to conduct successful campaigns, you need to analyse the process in a little more depth. Here are seven questions Probella would recommend that you ask yourself before starting any email marketing campaign. What’s REALLY in it for the customer? [...]