Live chat services are one of the most prolific trends in digital marketing in 2019. Customer facing websites from a vast array of different industry sectors have been routinely adding this functionality to demonstrate their dedication to fast, efficient service. Though there are undoubtedly numerous benefits to this style of customer interaction, there are also [...]
As one of the major platforms to help create the now well-established phenomenon of “the influencer” Instagram has been a key part of many company's marketing strategies for several years. As the photo sharing behemoth continues to grow and evolve, so do its users. With the addition of live streaming, video content and the “story” [...]
Using Twitter as an individual is very different from using it as a means to promote your business. A presence on the site is essential, but it's also important to ensure you're doing everything you can to make sure your business maintains the most positive and professional image you can create. By now, most people who [...]
How to Make Interactive Marketing Work For You Though it may be one of the buzz terms of 2019, interactive marketing has been around for a while. Businesses create a buzz around a product or event by encouraging potential customers to engage with a campaign either in person or digitally. From audacious offline marketing [...]