A picture paints a thousand words and finding the right image for your website is critical when it comes to presenting your business in the right way. A well written case study or blog post can be rendered useless if the image that accompanies it is of a poor quality. There are plenty of free photo [...]
Happy customers are the best advertising a business can ask for. Here are ten ways you can get your customers to do some of the marketing work for you. 1. Recommendation Schemes This is a popular approach for companies of all levels and is generally very effective if carried out correctly. Try to offer your existing [...]
The language you use in your marketing campaigns is important. Every word can have a different meaning or connotation depending on the context and the audience. Here are a few of the best and worst words to use when running marketing campaigns. The Best 1. Free Possibly the holy grail of all marketing words, this one [...]
From Netflix to Spotify, Amazon to Sky, subscription-based services have become commonplace for almost all aspects of the entertainment industry. As we approach the close of the decade, this model has been adopted by businesses in industries across a range of other sectors, with many surprise success stories emerging along the way. Artisan food boxes, make [...]