Though life as we know it may have been put on hold for the foreseeable future, the United States, Europe, Great Britain and countries around the world are already looking towards the summertime with a sense of hope and excitement. Though there has been no information about when we are likely to see lockdown restrictions lifted, [...]
From podcasts to interactive apps, audio content is now firmly established as a marketing medium in its own right. Whether you’re communicating with customers during a break in a live streamed radio show or explaining your newest offers while they’re on hold to the customer service team, you need to make sure anything your asking people [...]
As digital marketing continues to involve alongside the rapid development of communication technology, new platforms and styles of advertising are being created all the time. One of the most recent is in app marketing, which essentially relates to adverts that are placed within an existing application. This style of advertising content needs to be approached in [...]
With bans, arguments and even criminal proceedings taking place around the Twittersphere every day, has the social media giant finally reached the point of no return? Are we about to be buried under an avalanche of sarcasm and hostility? Some people would say yes, whereas others take a slightly more philosophical approach. There’s no question the [...]