Since the global pandemic has caused the vast majority of offline businesses to close or severely reduce their trading activity, we thought it would be a good idea to offer you some tips on how to help this type of organisation make the best of a bad situation by going digital. Though these tips are not [...]
The world is experiencing a situation that has never been recorded in human history and people are understandably feeling anxious, unsettled and ill at ease. Though marketing will still need to take place during this time, the language you use when communicating with potential customers and clients will need to be adjusted to reflect the situation. [...]
The world is currently experiencing an unprecedented situation due to the spread of Covid-19. The global pandemic has forced businesses to close and has created a period of uncertainty that hasn’t been experienced in living memory. For those in digital marketing, creating content that is still relevant and useful can be challenging, but with delivery services [...]
The sheer volume of content being uploaded to video sharing platforms and streaming services is currently at a peak that hasn’t been seen for some time. This means competition for viewers is also at it’s most intense. Over the past decade video content has become normalised as a marketing tool as well as a means of [...]